10.21.07
Social Marketplace: What Could This Be?
The William and Flora Hewlett Foundation
is engaged in a fact-finding investigation to assess the most effective tools and models to assist decision-making in philanthropic investment. Calling it a “social marketplace” of information for the philanthropic community, the tool (or tools) would probably be some kind of technology-based application, according to Susan Bell, director of Hewlett’s philanthropy program. You can read the full interview here.
I suggest there is an important role these emergent social stock exchanges can play in the development of this information tool. Perhaps the Story Index might help? We’ve defined the Story Index as an attempt to create a Rosetta Stone between all the nascent exchanges, rating agencies and analyst groups that are arising, trying to determine common denominators of the value of “businesses doing good” that are best encapsulated in narratives.